Podcast listening in Australia driven by 35-54 year olds
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Podcast listening in Australia driven by 35-54 year olds

Podcast listening in Australia is driven by 35-54 year olds with 31% of this group having listened to a podcast in the last month according to The Infinite Dial Australia 2020 from Edison Research. The report summarises a survey of a representative sample of Australians aged 12+ conducted in the first quarter of 2020 before the COVID-19 pandemic. The latest findings revealed a steady and continued growth in podcasting awareness and usage which shows that 87% of […]

Online audio and podcast listening continues to grow in Australia
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Online audio and podcast listening continues to grow in Australia

Online audio and podcast listening continues to grow in Australia according to a recent study conducted by Edison Research on behalf of Commercial Radio Australia (CRA), Southern Cross Austereo (SCA) and Triton Digital. The findings are published in The Infinite Dial Australia 2020 which brings together the results of a representative sample of 1014 Australians aged 12 and older conducted in the first quarter of 2020 before the COVID-19 pandemic. Key findings from the Infinite Dial 2020 Australia […]