61% of Australians now stream music with over 12.7 million using music streaming services in an average 4 weeks – an increase of over 3.7 million from only 3 years ago according to a report from Australian market research company, Roy Morgan. Spotify is the clear market leader used by 8 million Australians and has more than doubled its Australian user-base since 2017, up by 4.4 million (+122%). The growth for Spotify is faster than […]
Google Play/YouTube Music planning to add news in Australia which is likely to affect traditional media players according to a report from Roy Morgan, the Australian market research company. The conclusions from the report suggest that introducing news content into Google Play/YouTube Music streaming music services will present a significant challenge for TV, radio and traditional newspapers. Over 5.4 million Australians now use music streaming services with Spotify the clear industry leader used by nearly […]
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