Listening to radio on smart speakers increases in UK according to the latest figures release by RAJAR, the UK’s official body for measuring radio audiences. 51% of speaker users listened to radio weekly in the fourth quarter of 2021 compared to 48% in Q3 2021. Listeners who said they used smart speakers everyday rose from 20 to 21% in the same time period. Key UK radio listening statistics 40 million adults aged 15+ are now […]
89% of UK adults listened to radio each week with an average listening time of 20.4 hours according to the latest figures released by RAJAR, the UK’s official body for measuring radio audiences. The figures are the first to be published since March 2020 when the industry survey was suspended due to the Coronavirus restrictions forcing all face-to-face market research to be suspended. RAJAR has taken the opportunity to revise its research methodologies to include […]
Radio listening declined in UK during pandemic because of lockdown according to Ofcom, the UK’s communications regulator. In Ofcom’s third annual Media Nations research report it reviews trends in the TV and online video sectors as well as radio and other audio sectors. Radio listening key findings Radio listening was broadly resilient during lockdown, but the sector will need to weather the advertising market downturn exacerbated by COVID-19. • 14% of online adults stopped listening […]
50.9% of all listening in the UK was digital in the first three months of 2018 according to radio research body RAJAR. This compares to 47.2% for the first quarter in 2017. The share of radio listening by platform in the first quarter of 2018 to 17th May 2018 was: AM/FM 49.1% All Digital 50.9% DAB 36.8% Digital TV 4.8% Online/Apps 9.3% Total listening for all radio platforms during the quarter amounted to 1,025 million […]
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