Media Habits of Gen Z

Gen Z in US spend more time with music according to recent research from Edison Research which was commissioned by Public Radio Program Directors Association (PRPD) and presented at their 2022 conference. The Media Habits of Gen Z is based on US survey data from three datasets, including The Infinite Dial (age 12-24), Share of Ear (age 13-24), and Edison Podcast Metrics (age 12-24). Twelve in-depth interviews were conducted in August 2022 to better understand how individuals age 12-24 consume […]