Nielsen - Canada Music 360 Report
News

Canadians go-to music sources are radio and podcasts

Canadians go-to music sources are radio and podcasts with 65% of them discovering new music via traditional radio sources according to a new report from market analysts, Nielsen. Despite the increase in media choices radio remains one of the most popular and wide-reaching ways to listen to music. According to Nielsen’s fifth annual Canada Music 360 report, 58% of consumers in Canada tune to radio to get their music fixes. Despite having been around for […]