43% of Black Americans are monthly podcast listeners
43% of Black Americans are monthly podcast listeners with 75% of listeners actively seeking out content that focuses on Black stories and perspectives. These findings are part of The Black Podcast Listener Report 2.0 from Edison Research in partnership with SXM Media and Mindshare based on a survey of over 2,500 Black Americans age 18+. Key findings from the report 43% of the Black 18+ population in the US has listened to a podcast in the last month. That percentage is larger than the number […]