Pantone Color Institute and The Prince Estate have created a Pantone standardised custom colour based on Prince’s custom-made Yamaha purple piano which was originally scheduled to go on tour with the performer before his untimely passing at the age of 57.
Prince’s association with the colour purple was cemented in 1984 with the release of the film Purple Rain, along with its Academy Award-winning soundtrack featuring the eponymous song. While the spectrum of the colour purple will still be used in respect to the ‘Purple One,’ Love Symbol #2, will be the official colour across the brand he left behind.
‘The color purple was synonymous with who Prince was and will always be. This is an incredible way for his legacy to live on forever,’ said Troy Carter, Entertainment Advisor to Prince’s Estate.
In addition to the Oscar, Prince won seven Grammy Awards and a Golden Globe Award for Purple Rain. Both ‘Purple Rain’ and ‘1999’ were entered into the Grammy Hall of Fame, and Prince was inducted into the Rock and Roll Hall of Fame in 2004, the very first year he was eligible.
He holds #27 on Rolling Stone’s list of the 100 Greatest Artists. 1984’s Purple Rain remains a high watermark for Prince, changing the worlds of film and music. Minted Diamond by the RIAA for sales exceeding 13 million, the record stands out as the sixth best-selling soundtrack album in history, selling more than 22 million copies.
