Pandora’s Thumbprint Radio marks 5th anniversary achieving 50 Million users and 2 Bn+ listening hours since its launch. It was launched as a new kind of hyper-personalized music station for Pandora users, one that’s based on the songs that each listener has thumbed-up to let Pandora know which ones they love the most.
Thumbprint Radio takes songs that you’ve thumbed-up across all of your stations since you first became a Pandora user mixed with an ever-updating variety of new songs based on your thumb history to create a single personal music station that’s as unique as your own thumbprint and that grows and evolves with you and your tastes every time you thumb.
Over 50 million Pandora users have enjoyed Thumbprint Radio and it’s been the number 1 most popular station by total listening hours since its first year and has stayed at the top ever since. And in the five years since Thumbprint Radio launched:
- Users have collectively spent over 2 Bn hours streaming their Thumbprint Radio stations, which together have been driven by over 1 Bn thumbs.
- Thumbprint Radio has played over 4.5 million unique songs, representing over 300,000 unique artists.
Thumbs are a direct indication of the songs and artists Pandora users love the most having amassed over 100 Bn total thumbs from its users.
Thumbprint Radio All-Time Top 10 Artists
- Drake
- Eminem
- Rihanna
- Future
- Chris Brown
- Jason Aldean
- Lil Wayne
- Beyonce
- 2Pac
- The Weeknd
Thumbprint Radio is available to users once you have at least three stations with four thumbs on each. So, whether you’re new to thumbing or have already logged thousands, start thumbing up more of your favourite songs to make your personal Thumbprint Radio even bigger, better, and more uniquely you.
