Boomplay raises $20 million funding to fuel Boomplay’s continued expansion, with a focus on content acquisition, product optimization, recruitment, and a further consolidation of its position as the leader in the African market. The additional capital has been provided by Maison Capital and followed by Seas Capital and other strategic investors.
Boomplay offers both an ad-free paid subscription and a free ad-supported streaming service. In February 2019, Boomplay had acquired over 42 million users and hosts the largest online African music catalogue in the world with 5 million tracks.
Boomplay was voted Best African App by AppsAfrica in 2017 and since then has signed partnerships with Universal Music and Warner Music. Boomplay currently has four operational teams in Africa, covering the four largest markets in West and East Africa (Nigeria, Ghana, Kenya and Tanzania).
“We are extremely grateful to Boomplay’s new and past investors for their continued faith and support which has enabled Boomplay to reach this landmark milestone,” said Boomplay CEO Joe He. “Music has no borders, and we’re committed to providing a rich and high-quality music experience for all users – not just in Africa, but around the world. This investment will help us do just that, by fostering cultural interchange and helping people communicate through the universal language of music.”
First launched in Nigeria in 2015, Boomplay began as the default music player of the TECNO Boom J7 music phone. Now a wholly-owned subsidiary of the joint venture established between Transsion Holdings and Chinese Internet tech leader NetEase, the Boomplay app is currently available for Android, iOS and web.
