Podcast listening by US Latinos up 72% since 2020
Podcast listening by US Latinos up 72% since 2020 according to the U.S. Latino Podcast Listener Report 2024 released by Edison Research in association with LWC Studios, Latino Media Network, Libsyn, SiriusXM Podcast Network, and Uforia Podcasts. The report was based on an online study of a nationally representative survey of 2,502 US Hispanic/Latino adults age 18+. According to the study, 43% of US Latinos age 18+ are monthly podcast listeners, a 72% increase since 2020 when the proportion was 25%. […]