How are global consumers finding new music?
How are global consumers finding new music? was the question posed by YouGov as part of its ongoing research into the music industry. The study which surveyed 17 countries found that music apps such as Spotify are the most popular way to discover new tunes (36%) as more consumers migrate to streaming apps. Radio is still a popular source of music discovery with a third of global consumers still finding recent music on terrestrial or satellite radio […]